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D&AD (Design and Art Direction) · Global

D&AD Awards

The D&AD Awards are widely regarded as the world’s most prestigious benchmark for creative excellence in design and advertising. Established in 1962 by a group of London-based designers and art directors, the program’s credibility is defined by its famously rigorous judging process and the iconic D&AD Pencil—an trophy so difficult to win that it remains the ultimate career ambition for creatives globally. Unlike many other programs, D&AD is a non-profit organization that reinvests all surpluses back into the creative community to nurture next-generation talent. Winning a Wood, Graphite, Yellow, or the legendary Black Pencil signifies that a piece of work has reached the absolute pinnacle of craft, innovation, and aesthetic brilliance on a global scale.

Date overview

How to use this D&AD Awards calendar

This page is designed for awards managers who need a working view, not just a list of dates. Use the cycle blocks below to confirm the live entry window, identify fee-changing milestones, and decide when case writing, asset collection, approval, and payment need to be finished internally.

First tracked date

November 26

Last tracked date

September 15

Priced milestones

0

2026closed

2025-11-26 to 2026-09-15
  1. 🟢

    Entries open

    November 26

  2. 🔺

    Super Early Bird Payment deadline

    January 14

  3. 🔴

    Super Early Bird Submission deadline

    January 21

  4. 🔴

    Super Early Bird Physical Shipment Deadline

    February 4

  5. 🔺

    Early Bird Payment deadline

    February 11

  6. 🔴

    Early Bird Submission deadline

    February 18

  7. 🔴

    Early Bird Physical Shipment Deadline

    March 4

  8. 🔺

    Standard Payment deadline

    March 19

  9. 🔴

    Standard Submission deadline

    March 26

  10. 🔴

    Extended Submission deadline

    March 31

  11. 🔴

    Extended Payment deadline

    March 31

  12. 🔴

    Standard Physical Shipment Deadline

    April 8

  13. 🔴

    Extended Physical Shipment Deadline

    April 14

  14. 📢

    D&AD Shortlist Announced

    May 19

  15. 📢

    D&AD Pencils Announced

    May 20

  16. 🔴

    Awards Credits collection deadline

    June 5

  17. 🏆

    D&AD Awards Ceremony

    September 15

Planning guidance

Turn dates into a submission workflow

Assign an internal owner to every deadline at least six weeks before the official date. For each candidate entry, track category fit, evidence readiness, asset completeness, client approval status, and budget approval. If a milestone carries a fee, use it as a forcing function for the slate review rather than waiting for the final submission date.

Want reminders and shortlist tracking?

Awardy Core lets you track deadlines, manage team submissions, and benchmark against shortlisted work.

Open Awardy Core