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IAB · EU

IAB MIXX Europe

The IAB Europe MIXX Awards is the official pan-European benchmark for digital advertising and interactive excellence. As the regional pinnacle of the global MIXX (Marketing and Interactive Excellence) program, it honors the most innovative and effective digital campaigns across the entire European continent. The awards are highly credible due to their rigorous judging process, conducted by a panel of industry experts from across the European digital ecosystem who evaluate entries based on their strategic approach, creative execution, and measurable business impact. Winning a MIXX Europe award is a prestigious mark of digital leadership, as it recognizes work that has successfully scaled across borders or set a new standard for technology-driven storytelling within the diverse European market.

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Date overview

How to use this IAB MIXX Europe calendar

This page is designed for awards managers who need a working view, not just a list of dates. Use the cycle blocks below to confirm the live entry window, identify fee-changing milestones, and decide when case writing, asset collection, approval, and payment need to be finished internally.

First tracked date

July 17

Last tracked date

October 8

Priced milestones

0

2026previous

2026-06-08 to 2026-10-08
  1. 🟢

    Entries open

    June 8

  2. 🔺

    Early bird deadline

    June 22

  3. 🔺

    Extended Early bird deadline

    July 3

  4. 🔴

    Regular deadline

    July 24

  5. 🔴

    Final Entry Deadline

    July 31

  6. 📢

    Winners announced

    October 8

  7. 🏆

    Awards Ceremony

    October 8

2025previous

2025-07-17 to 2025-11-27
  1. 🟢

    Entries now open

    July 17

  2. 🔺

    Early Bird Deadline

    August 7

  3. 🔴

    Final Deadline

    September 18

  4. 📢

    Shortlist announced

    November 17

  5. 🏆

    Virtual MIXX Awards Ceremony

    November 27

Planning guidance

Turn dates into a submission workflow

Assign an internal owner to every deadline at least six weeks before the official date. For each candidate entry, track category fit, evidence readiness, asset completeness, client approval status, and budget approval. If a milestone carries a fee, use it as a forcing function for the slate review rather than waiting for the final submission date.

Estimate fees in Budget CalculatorReview categories in Directory

Want reminders and shortlist tracking?

Awardy Core lets you track deadlines, manage team submissions, and benchmark against shortlisted work.

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