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LIONS

Eurobest

Eurobest is Europe’s premier creative festival and awards, celebrating the continent’s best work in advertising, communications, and creative media. Established as part of the Lions Festival family, it continues to set the benchmark for innovation, execution, and impact. Winning at Eurobest means being recognized among Europe’s most outstanding brands and agencies, your creativity shines on a global stage.

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Current cycle

2026 cycle now accepting entries

Program region

EU

Category depth

304 submittable categories

Program overview

Use this page to decide whether Eurobest belongs on your awards shortlist.

Eurobest is most useful for teams looking for recognition in EU. The current directory profile connects the program to Brand Experience, PR and Earned, Social and Creator, Effectiveness, Design and Craft, Digital and Innovation so agencies can compare it against adjacent programs before committing fees, case films, and client approval time.

The category map is the main planning asset. With 0 top-level families and 304 submittable categories, the right move is to shortlist category families first, then use the atlas to test whether each campaign has the evidence, assets, and judging fit required for the lowest-level category.

For official rules, eligibility, and the live entry portal, use the program website. For cross-program planning, send this award into the Calendar, Budget Calculator, or Awardy Core using the handoff links above.

Best-fit signals

  • Campaign has a clear match to one of the top-level category families.
  • Entry evidence is strong enough for the specific judging lens.
  • Client approvals and usage rights can be secured before deadline.
  • Regional or discipline prestige supports the agency's positioning.

Explore categories

Start with the main category families, then go deeper in the atlas.

Category Atlas v1

Make a complex taxonomy feel navigable.

Browse families, jump between nearby branches, and save high-potential categories while keeping the award context visible.

Category tree

Selected category

A01 Consumer Goods

All fast moving & durable consumer goods, including food and drinks, toiletries, cleaning products, other household goods, other FMCG, clothing and accessories, furniture, consumer electronics and cars and automotive products & services.

Path

A01 Consumer Goods

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