Pazarlamasyon
The Hammers Awards
The Hammers Awards is an annual awards program organized by Pazarlamasyon to recognize the collective achievements of teams working within companies in Türkiye. Rather than focusing on individual performance, the program evaluates the teams behind successful marketing, communication, technology, data, brand experience, media, content, strategy, sustainability and sector-specific initiatives. Its current structure spans six main sections and more than one hundred subcategories, including dedicated categories for artificial intelligence and emerging trends. Entries are reviewed by juries composed of senior industry practitioners. The program also distinguishes Marketing Team of the Year through a dedicated question set, while its category framework is designed to assess both specialist team performance and cross-functional execution.
Current cycle
2026 cycle now accepting entries
Program region
TR
Category depth
0 submittable categories
Program overview
Use this page to decide whether The Hammers Awards belongs on your awards shortlist.
The Hammers Awards is most useful for teams looking for recognition in TR. The current directory profile connects the program to Brand Experience, PR and Earned, Effectiveness, Design and Craft, Digital and Innovation so agencies can compare it against adjacent programs before committing fees, case films, and client approval time.
The category map is the main planning asset. With 0 top-level families and 0 submittable categories, the right move is to shortlist category families first, then use the atlas to test whether each campaign has the evidence, assets, and judging fit required for the lowest-level category.
For official rules, eligibility, and the live entry portal, use the program website. For cross-program planning, send this award into the Calendar, Budget Calculator, or Awardy Core using the handoff links above.
Best-fit signals
- Campaign has a clear match to one of the top-level category families.
- Entry evidence is strong enough for the specific judging lens.
- Client approvals and usage rights can be secured before deadline.
- Regional or discipline prestige supports the agency's positioning.
Explore categories
Start with the main category families, then go deeper in the atlas.
Category Atlas v1
Make a complex taxonomy feel navigable.
Browse families, jump between nearby branches, and save high-potential categories while keeping the award context visible.
Category tree