Region landing

MEA award programs

Award programs shaped around MEA market dynamics, jury context, and submission standards.

1 program
SM

MMA (Marketing & Media Alliance)

Smarties MEA

MEAOpen for entries

MMA Smarties MEA honors marketing excellence across the Middle East & Africa, celebrating campaigns that combine creativity, innovation, and real business impact. Inaugurated to spotlight the region’s most forward-thinking marketers, Smarties MEA gives brands, agencies, and tech providers a platform to showcase standout work and gain recognition in global indices.

Current cycle

2026 cycle now accepting entries

Category depth

5 submittable categories

Matching categories

Audio / Voice / Sonic BrandingIntegrated Ecommerce InnovationPerformance Marketing